Popular social media platform TikTok is gearing up to compete in the summer shopping season with the launch of “Deals for You Days” on July 9th. This U.S.-exclusive event promises discounts across thousands of categories, including beauty, apparel, entertainment, home decor, and books. While no official end date has been announced, savvy shoppers can mark their calendars to snag deals starting next week.
Just a few days after Amazon announced its Prime Day sales event for July 16th-17th, TikTok has unveiled its own shopping event, Deals for You Days, which is expected to launch on July 9th.
“Deals for You Days” on TikTok will offer more than just discounts! Brands like L’Oréal Paris, Benefit Cosmetics, and Too Faced will join the event, alongside live shopping experiences and content challenges featuring exclusive deals and creator collaborations.
TikTok’s “Deals for You Days” could be a game-changer
Capitalizing on the summer shopping boom, TikTok, with its massive 150 million US users, could see a significant boost from its new “Deals for You Days” event. The ByteDance-owned company launched TikTok Shop last September, making it easier for creators, brands, and merchants to sell directly within the app.